CSS Pension Plan Logo

  • CSS Pension logo

Over seventy years of success and history is not anything you want to turn your back on.
After exploring several new options and doing an exhaustive branding study our findings where that CSS Pension Plan would benefit best from a modern creative solution that also respected their past. As before, the new design still features a tree representing growth, but it is now made more cohesive with their initials actually forming the foliage. The logo is now cleaner, simpler and CSS Pension has a much better understanding of their own brand values.

Simplicity is key. Client satisfaction is the result.