Ideas make people smile. Without ideas you are simply buying media. Ideas attract attention, get remembered, trigger reaction and paired with a smart media mix you’ll have a real contender.
National Brand is a small boutique Canadian branding agency with national level experience. With over 22 years experience National Brand has worked with the smallest of startups to major national campaigns creating and marketing ideas that truly win customer loyalty.
We’ve been branding Saskatchewan and beyond for over 22 years. We have branding experience with cities, towns, companies, start-ups, charities, small business, government agencies and more. We listen to our clients aspirations, goals and business realities to truly capture their brand strategy and essence. National Brand then executes brands with a targeted, creative and accurate representation. Every brand has a story, and how you tell that tale is scrutinized more than ever – ideas, design and experience matter.
BRAND STRATEGY / Branding can affect many things, people and touch points. What do you need your brand to do? We look at how we make that happen.
BRAND AUDITS / How is your brand performing? We’ve seen many come and go but our skill is to make you go, in the right direction.
BRAND DEVELOPMENT / New brand, old brand. We can show you the way from a full rebrand to a brand evolution.
COMPANY NAMING / As a new company, where are you going? As an existing company, how do you change and not negatively affect your current business?
We entered this business in 1997 and media was much simpler, since then the addition of digital has caused a shift in areas businesses need to be marketing in. The true reality is marketing hasn’t changed, but you need an experienced guide to focus your efforts. From our beginnings to present day we have seen many digital trends come and go giving us a discerning approach to marketing. Just because you can, doesn’t mean you have to. National Brand helps you focus on the things you can do, and do well.
MARKETING CAMPAIGN STRATEGY / PLANNING / CREATIVE / We work with existing communications teams, managers and business owners to research the playing field and identify our game strategy through digital and traditional channels.
MARKETING / COMMUNICATIONS ASSETS / Logo design, video, social media graphics, infographics, newsletters, internal design projects, packaging, magazine design, photography and video.
SOCIAL MEDIA / Managing company pages, social media launch, reputation management, content strategy, custom content creation, ad creation, video ad creation and campaign management.
With a national vision we examine your market, brand and business realities to suggest and execute the right website design to fit your needs. National Brand uses the direction of ‘mobile first’ when designing websites, meaning it must look great on a mobile phone first, and then desktop. A true branded website should carry through your brand with beautiful graphics and clever copy that speaks to your customers. Your website design is the enhanced full version of your brand able to tell your story and serve your customers in any way you wish. Your website design is a critical touchpoint in the branding chain, trust us to do it well.
WORDPRESS WEBSITES / We don’t use store-bought themes, we create the one you need with all the ease of use that you need. The level of customization is up to you. WordPress is the most commonly requested type of website we receive for it’s ease of use and future-proof capabilities.
SEO / All of our websites include a good amount of SEO built-in. To date all of our websites have ended up on the first pages of their respective general searches. If you need more specific search terms to be optimized we can add them and track your results.
OTHER CMS PLATFORMS / While most ask for WordPress, it’s not the only language we speak.
Federated Co-operatives Limited (FCL) | Kavia Auto Body | Muskeg Lake Cree Nation | Saskatchewan Realtors Association | CSS Pension Plan | D.A.M.N. Fine Foods | U of S College of Engineering | Doepker Industries | Saskatchewan Wheat Pool | Saskatchewan Abilities Council | Modern Closet | The Town of Dundurn | Orchid Horticulture | Diefenbaker Canada Centre | North Ridge Developments | My Mutual Insurance | Huskies Athletics | SIEF | University of Saskatchewan | SaskTel | ISEE Movies | Ness Creek Music Festival | City Of Saskatoon | Samtron Homes | Saskatchewan Crop Insurance | Health Quality Council | S.O. Asher Consultants | Modern Garage | Great Western Brewing | The Rowdy Roaster | Open Door Society | La Troupe du Jour | Bella Rocha Fine Stone Countertops | Saskatoon Transit Services | North Prairie Developments | Jeep Saskatchewan | Pronto Airways | Blend Entertainment | Laker Developments | Saskatoon Shines | Victoria Hospital Foundation | SaskPower | Seed Hawk | Saskatchewan Crop Insurance | FFUN Motor Group | Saskatchewan Party | Primary Health Canada | Tourism Saskatoon | St. Paul’s Hospital | Saskatoon School of Horticulture | Edwards School of Business | Huskies Athletics | HSSA Specialty Agriculture | The Rowdy Roaster | MLCN Investment Management Corp. | SJ Irvine Fine Foods and more.
TALK TO THE BRAND
BRANDING / MARKETING / WEBSITE DESIGN
National Brand is here to help start-ups, new, small and big business alike. Let’s connect for a free estimate.